The Zegna Effect: 5 Menswear Trends from Pitti Uomo 2026

Based on the Zegna Fall/Winter 2026-2027 show (“A Family Closet”) presented by Alessandro Sartori, there are several pivotal shifts in tailoring that bespoke and made-to-measure houses should note.

The collection moves away from rigid, “office-only” structures toward a concept of “generational transmission” clothes that feel lived-in, adaptable, and timeless.

1. The “Double-Lapel” and Layered Collar 

One of the most distinct technical trends for tailors to observe is the multi-layered neckline.

  • The Trend: Blazers featured double lapels, and outerwear (bombers and jackets) incorporated layered collars.
  • The Lesson: This suggests a move toward complexity in front-edge construction. Tailors can experiment with “faked” layers or detachable gilets/collars that give a traditional blazer the depth of multi-piece outerwear.

 

 

2. Deconstructed “Generous” Volumes

Sartori continues to push the “Oasi Zegna” silhouette, which prioritizes comfort without looking sloppy.

  • The Trend: Volumes are intentionally “generous” and silhouettes are “loose and adaptable.”
  • The Lesson: For tailor houses, the trend is moving away from the “slim-fit” era toward a softer, fuller cut. Shoulders are natural or dropped, and internal canvases are likely lighter (or non-existent) to allow the fabric to drape like a “second skin” rather than a suit of armor.

 

3. The “Hybrid” Wardrobe (Blurring Formal/Informal)

The collection focuses on the “Family Closet,” where a single garment might be worn by different generations for different occasions.

  • The Trend: Combining formal tailoring with knitwear and shearling.
  • The Lesson: Bespoke houses should consider expanding into “tailored casuals.” This includes chore coats, high-end bombers, and textured knit pieces that use the same luxury wools (Oasi Cashmere, etc.) typically reserved for three-piece suits. The goal is a “wardrobe of the future” that functions as both loungewear and formalwear.

 

4. Fabric-Forward Minimalism

Zegna’s strength remains its vertical integration (fabric to final garment).

  • The Trend: Heavy use of texture—shearling, thick knits, and rich wools—presented in a monochromatic or tonal palette.
  • The Lesson: Since the cuts are more voluminous and less “structured,” the quality and texture of the cloth become the primary focus. Tailors should look for fabrics with high tactile interest (bouclés, brushed wools, and heavy flannels) to provide visual “structure” in the absence of stiff padding.

 

5. Timelessness over “Trend”

The narrative of “transmission” and “continuity” means the clothes are designed to last decades.

  • The Lesson: Clients are looking for “heirloom” quality. This reinforces the value of bespoke tailoring but suggests a shift in styling: avoid overly trendy details (like ultra-skinny lapels or specific “fashion” colors) in favor of deep, earthy tones and silhouettes that accommodate a changing body over time.

 

Summary for Tailors:

  • Cut: Relaxed, deconstructed, and voluminous.
  • Details: Layered collars and double-layered lapels.
  • Fabric: Focus on high-texture, tactile luxury (shearling/cashmere/heavy knits).
  • Philosophy: Focus on the “Modular Wardrobe”—pieces that can be mixed across generations and formality levels.
See Zegna’s full collection here:  https://www.zegna.com/ww-en/fall-winter-fashion-show/
 

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Jonathan Croft

Head of Market Insights

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